adelicious creates the advertising campaign for "le fitness" of the grand hotel kempinski geneva.
adelicious creates the advertising campaign for "le fitness" of the Grand Hotel Kempinski Geneva.
Sleek and stylish, this campaign comes to play with the animal behaviors to make them stick with the behavior and the most basic human attitudes. All refocused around sports activities offered in "le fitness".
Black and White processing on the images is sublimated movement and the reading of the campaign.